est. 1975

Swedish hair care with natural ingredients

Discover our wide range of hair care for all hair types, inspired by nature.

Purifying Shampoo

For Normal to Oily Hair
Silicone-free for a natural volume; enriched with Organic Green Tea extract, for its purifying properties; restores freshness & lightness to volumize your hair. 95% of Natural Origin.

Available in 2 sizes: 400ml / 750ml

Nourishing 2-in-1 Shampoo

For Dry Hair
Enriched with Almond Oil, for its nourishing properties; gently washes and brings nourishment and smoothness to dry hair. 94% of Natural Origin.

Available in 2 sizes: 400ml / 750ml

Hydrating Shampoo

For all Hair types
Silicone-free for a natural volume; enriched with Alpine Herbs Extract; gives hair the daily care and hydration it needs. 95% of Natural Origin.

Available in 2 sizes: 400ml / 750ml

Illuminating Shampoo

For Blonde Hair
Silicone-free for natural volume; enriched with Camomile extract; naturally reveals blonde hair & revives the shine of golden highlights. 95% of Natural Origin.

Available in 750ml

Radiance Shampoo

For Coloured Hair
Sulfate-free for gentle care of coloured hair; enriched with Raspberry Oil; gently washes and nourishes coloured hair and revives their shine. 94% of Natural Origin.

Available in 400ml